Consumers can pick a sweet or spicy hue to add flavor to their kitchens with GE’s Artistry™ brand Three appliance retailers to offer GE’s Cupcake Blue and Red Pepper—Omaha’s Nebraska Furniture Mart, Salt Lake City’s RC Willey and Parker’s Appliance...

An oven and a refrigerator that sit silently in the kitchen until someone decides to get dinner started? That’s so 2014, say designers working on the next evolution of cutting-edge kitchen appliances.

Households across the country have been incorporating gray shades into kitchen décor and, thanks to GE, even into appliances. The company’s Slate premium appliance finish, a warm, gray, metallic hue with a matte look, has proven to be a natural complement to a range of consumer kitchen needs.

Influenced by nature, GE Appliances and Pfister™, a manufacturer of kitchen and bathroom faucets, are offering Slate-hued products to complement today’s design trends. In 2014, both companies are expanding their Slate product offerings.

In the home, gray is more than a shade between black and white. According to the National Kitchen & Bath Association (NKBA), gray will be the fastest growing color scheme in the kitchen in 2014.1 GE’s (NYSE: GE) Slate premium finish is the answer for consumers who want to bring gray into their kitchen with slide-in and built-in Profile™ Series appliances available beginning in August.